Farmacom
Farmacom is a pharmaceutical producer and distributor with over 35 selling points in Transylvania. Present on the Romanian market since 1951, the brand needed a refresh to position itself to the industry’ requirements and to its new audience.
The process of rebranding started with coming up with a way to clearly have a visual separation between the corporate Farmacom brand and the friendlier pharmacy brand. We found the differentiator by aligning the new objectives, visions and goals of both, and finding a visual direction that would seamlessly sum up these factors.
The Corporate Brand
Focusing on expressing pharmaceutical guidance and accountability, Farmacom's corporate brand ended up being clean and structured with just a touch of familiarity.
Farmacom logo
Farmacom colors
Farmacom magazine
The Pharmacy Brand
Being a brand that would live among the customers, the pharmacy branding needed to convey a powerful sense of belonging and safety.
Farmacom pharmacy logo
Farmacom pharmacy colors
Employee uniform
T-shirts
Towels
Shoes
Fidelity Card - Front
Fidelity Card - Back
Do you want a project just as cool as this one? Let’s talk!
Do you want a project just as cool as this one? Let’s talk!
Do you want a project just as cool as this one? Let’s talk!
Do you want a project just as cool as this one? Let’s talk!
Do you want a project just as cool as this one? Let’s talk!
contact@highcontrast.ro
contact@highcontrast.ro
contact@highcontrast.ro
+40 729 015 355
+40 729 015 355
+40 729 015 355
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Copyright © 2002 - 2021 High Contrast. All rights reserved.
Copyright © 2002 - 2020 High Contrast. All rights reserved.
Copyright © 2002 - 2020 High Contrast. All rights reserved.
Copyright © 2002 - 2020 High Contrast. All rights reserved.